Principles of Agile Marketing from Agile Marketing Manifesto.Org
Yes, yes, yes! I will have what they are having…
Great diagram on Purchase Funnel from Socially Yours
Traditional purchase funnel plus the impact of social and Influencers.
The 10 Best Marketing Infographics of 2012
Great visuals for inbound marketing.
The Pay Off for Brand Advocates via @BizReport
My Fave stats
- “The average click through rate for Advocate-shared content such as the reviews and testimonials they create plus branded content and offers is about 50%. This is about 10X higher than click through rates for traditional online marketing.”
- “Fourth, advocates spread branded messages for free - that is marketing brands don’t have to pay for which lowers the overall ROI of a campaign or sales push.”
Eric Stromberg: How to get a job at a startup if you aren't a developer
Recently, I’ve received an increasing number of emails from “business people” looking for advice on how to get a job at a startup. Most have the same story, “I could go work at a big company, but want to join a startup. One problem: I don’t know where to start the process.” Everyone knows how to…
Crowd Sourced Biz Models via @cindygallop @fredwilson
Real time creation
Soundboy: A co-founder's guide to Biz Dev
I wrote a post a few weeks back about the concept of a 10X Hustler which unexpectedly got over 10k page views. Since then I’ve seen a few other pieces about the nature of BD - I loved this one in particular by another YC alum, Chris Steiner about how Biz Dev is a clever name for dirty work….
Study: SMBs ramp up digital marketing spending via @b2bmagazine
#SmallBiz embracing mobile.
